Suppose you want to announce or sell something, amuse or persuade someone, explain a complicated system or demonstrate a process through simplifying the complex. In other words, you have a message you want to communicate through design. I pride myself on creating marketing and design solutions that resonate with people on an emotional level. Graphic and Web design are creative processes that transform how we innovate while combing art and technology to communicate big ideas. As a designer I work with a variety of communication tools in order to convey a message to a particular audience.
Professionals in every field, especially graphic and web design, must be aware of these changes and possess the flexibility and imagination to stay ahead of the trends. I have extensive experience in concepts, advertising collateral, integrated direct marketing tactics, SEO, color theory, photography, motion graphics, iconography, typography, social media, print solutions and web design. Developed brand and corporate identities, websites, advertisements, packaging design, annual reports, and sales collateral for clients in retail, professional services, high-tech and fashion industries.
Known for creativity, flexibility and providing effective coordination between technology and creative. Former manager noted: “Jessica Hardy is one of the best designers I’ve ever worked with. She has an uncanny ability to interpret the clients unspoken wishes and come up with just the right solutions.”